SEO Specialist

Description

We’re looking for an SEO expert to help drive traffic and visibility to our website and social media platforms. You will work alongside a crop of remote growth hackers dedicated to providing better remote roles to Filipinos. This is a contractual, work-from-home opportunity. You will be required to hit weekly and monthly goals.

Job Responsibilities:

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Collaborate with the Web Development Department and undertake individual tasks of a marketing plan as assigned.

Requirements

  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
  • Experience with A/B and multivariate experiments
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
  • You’re driven: No one needs to push you to excel; it’s just who you are.

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